Conversion Optimization

Social Proof is the effect that other people have on our decisions. It has a powerful influence on our choices, especially when there are too many options to pick from. This article shows you 17 ways that major SaaS companies…

Turning Instapage sign-ups into Social Proof with Nudgify has become even easier with the new Instapage integration. Now, you can seamlessly connect your Instapage form submissions to Nudgify within minutes. This integration empowers you to display real-time social proof notifications…

You may have seen “webhooks” mentioned in apps you use, and wondered what they are and if you should use them. The answer is, probably, yes. Webhooks are a way in which apps send information to other apps. This can…

Social Proof is a psychological effect that leads us to copy other people’s behaviour. It has become an important part of how businesses communicate because it helps people choose who and what to trust online. In an uncertain environment, Social…

The world’s biggest brands use Social Proof throughout their marketing. At the same time, eCommerce giants (like Amazon) display customer feedback for every product they sell. Fake Social Proof apps and phoney reviews help new businesses hack this system by…

Gamification marketing uses story-telling, gameplay and the mechanics of play to grab and maintain attention. Because games appeal to people in a way that adverts don’t, they can help you to bypass banner blindness and reactance. That means you get…

Have you ever taken more than a day to make the decision to buy something? Chances are, you’ve even researched alternatives, read reviews and engaged with the brand on social media before going ahead and actually committing to the purchase.…